EVP, Employer Brand & Recruitment Marketing

2nd May 2018
The Square Pig, London

<< All Events

Three questions you need to ask yourself ahead of attending this event:

  • Do we understand what our EVP is?
  • Is it truly reflected in our Employer Brand?
  • What impact does it have on my Recruitment Marketing efforts?

The reality is that this specific part of your recruitment process, which we’re going to shorthand as BRAND is constantly evolving and changing. BRAND requires constant attention throughout the year either internally, from an agency or even better - both.

 

This coming February 14th we’ll be bringing in a number of experts along with members of our community (you) to learn, discuss and showcase how businesses across the UK have effectively implemented, managed and utilised BRAND within their recruitment process.

 

 

 

Some of the top line points we’ll cover include:

  • How you can define a wireframe EVP

  • Moving from authentic to organic BRAND

  • How to identify the triggers for an organic BRAND

  • How to futureproof your BRAND by looking at consumer marketing 

 

Guest Speakers:

Emilia

Hear from Emilia Hardern (Resourcing Business Partner - Attraction & Projects @ Network Rail) talking about how to bring your recruitment brand to life through effective communication.  

 

“There's often a gap between making an EVP and using one. It's a lot easier to get senior people to agree to a form of words than to have them follow through with cultural and behavioural changes and new expenditures.” 

Henry Oliver, Research Manager & Consultant @ AIA Worldwide

Agenda:

  • 08:30 Arrival
  • 09:00 Welcome & Introduction
  • 09:15 Facilitated Meetings
  • 12:00 Sit Down Lunch
  • 13:00 TBC
  • 13:45 Roundtable Discussion
  • 14:15 TBC
  • 15:00 Roundtable Discussion
  • 15:30 Summary & Takeaways
  • 16:00 Open Networking w/ Drinks

+ Google Calendar

This event will offer:

  • Free consultations from marketing leading experts (facilitated meeting format)

  • Access to a roundtable discussion with industry peers plus 2 in-house speakers

  • Breakfast, lunch & some of the best coffee in Farringdon

  • Post event networking drinks with industry peers 

Venue

The Square Pig- 30-32 Procter Street, London WC1V 6NX

Open in Google Maps

 

 

 

Reconverse always aims to build an encouraging, fun and learning environment to test ideas and share experiences. Delegates will leave better informed and safe in the knowledge that other recruitment and resourcing professionals face similar challenges.


Please note these events are EXCLUSIVE to in-house recruitment, resourcing & HR professionals. Should you wish to partner with The Recruitment Events Co. please contact jamie@recruitmentevents.co

 

<< All Events

Next Event >>

 
 

Roundtable & PresentationSpeedmeeting
AttendeesNetworkingFood & DrinkAll day event  Business Casual